Midjourney, known mostly as an image generator, has unveiled its first hardware product — the Midjourney Scanner, a full-body ultrasound scanner built together with Butterfly Network.
The rig uses 40 Ultrasound-on-Chip modules and a ring of thousands of transducers: you lower yourself into water, and within 60 seconds the system builds a 3D image of muscles, fat, bones, and organs. Founder David Holz compares the quality to MRI. So far about a dozen people have been scanned.
Holz plans to open a Midjourney spa with ten scanners in San Francisco by the end of 2027, and floats the idea of daily scanning.
How it sidesteps regulators
Medical diagnostics require FDA clearance, so at launch Midjourney positions the product as "body composition maps" rather than diagnostic imaging, and frames it as a "spa experience" rather than a medical service. Holz talks about a desired future where the FDA creates a separate class of devices that allows "collecting as much data as possible." A privacy policy for the library of scans — which can be shared with doctors and AI services — is only promised closer to launch.